{"id":949,"date":"2009-04-20T23:42:16","date_gmt":"2009-04-20T22:42:16","guid":{"rendered":"http:\/\/www.jurecuhalev.com\/blog\/?p=949"},"modified":"2009-04-20T23:42:16","modified_gmt":"2009-04-20T22:42:16","slug":"forget-pagerank-twitterrank-via-crowdsourcing-is-the-new-win","status":"publish","type":"post","link":"https:\/\/www.jurecuhalev.com\/blog\/forget-pagerank-twitterrank-via-crowdsourcing-is-the-new-win\/","title":{"rendered":"Forget PageRank. TwitterRank via Crowdsourcing is the new Win"},"content":{"rendered":"<p>Everyone and their dog should have an <a class=\"zem_slink\" title=\"OpenID\" rel=\"homepage\" href=\"http:\/\/openid.net\">OpenID<\/a> account now. Right? Well, mostly but I somehow managed to skip this revolution so while I probably have a bunch, I don&#8217;t have primary one. Since this is a pretty complex decision I decide to ask my nice <a class=\"zem_slink\" title=\"Twitter\" rel=\"homepage\" href=\"http:\/\/twitter.com\">Twitter<\/a> followers. I get almost instantly the answer &#8211; &#8220;use <a href=\"http:\/\/www.myopenid.com\">myopenid.com<\/a>&#8220;<a href=\"https:\/\/www.jurecuhalev.com\/blog\/wp-content\/uploads\/2009\/04\/tweetiescreensnapz001.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-950\" title=\"tweetiescreensnapz001\" src=\"https:\/\/www.jurecuhalev.com\/blog\/wp-content\/uploads\/2009\/04\/tweetiescreensnapz001-194x300.png\" alt=\"tweetiescreensnapz001\" width=\"194\" height=\"300\" srcset=\"https:\/\/www.jurecuhalev.com\/blog\/wp-content\/uploads\/2009\/04\/tweetiescreensnapz001-194x300.png 194w, https:\/\/www.jurecuhalev.com\/blog\/wp-content\/uploads\/2009\/04\/tweetiescreensnapz001.png 364w\" sizes=\"auto, (max-width: 194px) 100vw, 194px\" \/><\/a><\/p>\n<p>That&#8217;s it. No Google queries and sifting through a number of blog posts reviewing different services. My own little crowd (?) already made a decision for me. Going with it sounds like a safe choice as I&#8217;ll have lot of support in the community and they&#8217;ve been referred by people I more or less trust with these technical decisions.<\/p>\n<p>There are two important shifts that we can take from this:<\/p>\n<ul>\n<li>For certain types of questions Google is really not appropriate anymore. It used to be suboptimal but now we don&#8217;t need it anymore. I don&#8217;t even need to spam all my IM contacts to get the answer. The same medium of Twitter applies also for Facebook streams. Depends where your &#8220;friends&#8221; are.<\/li>\n<li>It&#8217;s a total upside down moment for brands when they can&#8217;t buy Google advertising anymore. It&#8217;s like the biggest nightmare that <a class=\"zem_slink\" title=\"Seth Godin\" rel=\"blog\" href=\"http:\/\/sethgodin.typepad.com\/\">Seth Godin<\/a> is talking about for a while. Passionate users and a good products coupled with a <a class=\"zem_slink\" title=\"Word of mouth\" rel=\"wikipedia\" href=\"http:\/\/en.wikipedia.org\/wiki\/Word_of_mouth\">Word of Mouth<\/a> effect. How do you as a company behave in such world?<\/li>\n<\/ul>\n<p>I do realize that this is not strictly new as the same group effect was happening with <a class=\"zem_slink\" title=\"Bulletin board system\" rel=\"wikipedia\" href=\"http:\/\/en.wikipedia.org\/wiki\/Bulletin_board_system\">BBS<\/a>&#8216;es, <a class=\"zem_slink\" title=\"Usenet\" rel=\"wikipedia\" href=\"http:\/\/en.wikipedia.org\/wiki\/Usenet\">USENET<\/a> and later Forums but I do think there&#8217;s something more liberating in the giant feed and ability to comment and cluster interests around it.<\/p>\n<p><em>Next time (?) what happens when all these people learn to use FriendFeed?<\/em><\/p>\n<h6 class=\"zemanta-related-title\" style=\"font-size: 1em;\">Related articles by Zemanta<\/h6>\n<ul class=\"zemanta-article-ul\">\n<li class=\"zemanta-article-ul-li\"><a href=\"http:\/\/mashable.com\/2009\/04\/08\/status-update-history\/\"> A Brief History of the Status Update <\/a> (mashable.com)<\/li>\n<li class=\"zemanta-article-ul-li\"><a href=\"http:\/\/www.evilgeniuschronicles.org\/wordpress\/2009\/03\/31\/why-i-will-block-you-on-friendfeed\/\">Why I Will Block You on FriendFeed<\/a> (evilgeniuschronicles.org)<\/li>\n<li class=\"zemanta-article-ul-li\"><a href=\"http:\/\/www.slideshare.net\/ndowd\/common-sense-approach-to-marketing-with-web-20-tools\"> Common sense approach to marketing with Web 2.0 tools <\/a> (slideshare.net)<\/li>\n<\/ul>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px; height: 15px;\"><a class=\"zemanta-pixie-a\" title=\"Zemified by Zemanta\" href=\"http:\/\/reblog.zemanta.com\/zemified\/2f120fb1-15e3-4af9-a8c3-5136dfe6a59b\/\"><img decoding=\"async\" class=\"zemanta-pixie-img\" style=\"border: none; float: right;\" src=\"http:\/\/img.zemanta.com\/reblog_e.png?x-id=2f120fb1-15e3-4af9-a8c3-5136dfe6a59b\" alt=\"Reblog this post [with Zemanta]\" \/><\/a><span class=\"zem-script more-related pretty-attribution\"><script src=\"http:\/\/static.zemanta.com\/readside\/loader.js\" type=\"text\/javascript\"><\/script><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Everyone and their dog should have an OpenID account now. Right? Well, mostly but I somehow managed to skip this revolution so while I probably have a bunch, I don&#8217;t have primary one. Since this is a pretty complex decision I decide to ask my nice Twitter followers. I get almost instantly the answer &#8211; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14],"tags":[76,133,727,729,34,728],"class_list":["post-949","post","type-post","status-publish","format-standard","hentry","category-tech","tag-facebook","tag-google","tag-openid","tag-seth-godin","tag-twitter","tag-word-of-mouth"],"acf":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.jurecuhalev.com\/blog\/wp-json\/wp\/v2\/posts\/949","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jurecuhalev.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jurecuhalev.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jurecuhalev.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jurecuhalev.com\/blog\/wp-json\/wp\/v2\/comments?post=949"}],"version-history":[{"count":3,"href":"https:\/\/www.jurecuhalev.com\/blog\/wp-json\/wp\/v2\/posts\/949\/revisions"}],"predecessor-version":[{"id":953,"href":"https:\/\/www.jurecuhalev.com\/blog\/wp-json\/wp\/v2\/posts\/949\/revisions\/953"}],"wp:attachment":[{"href":"https:\/\/www.jurecuhalev.com\/blog\/wp-json\/wp\/v2\/media?parent=949"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jurecuhalev.com\/blog\/wp-json\/wp\/v2\/categories?post=949"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jurecuhalev.com\/blog\/wp-json\/wp\/v2\/tags?post=949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}